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Amazon donating 0.5% of your eligible purchase towards your favorite charity includes SKMH & Edhi

W63L35

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Amazon donating 0.5% of your eligible purchase towards your favorite charity includes SKMH & Edhi

This morning when I logged to my Amazon account, it got a popupasking if I was to signup for AmazonSmile and pick a charity to which Amazon will donate money.

I signed up and picked Imran Khan Cancer Appeal for SKMH. I also searched on EDHI foundation. It was also there. So I signed up and picked Imran Khan..... and a few seconds later I received this email!

Great gesture by Amazon to include charities like Edhi and SKMH. :14: :14:
 

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Not the best way to support a cause, but I can see it is a nice option for those who would rather buy products and get the bonus of the feel good factor of contributing to charity.
 
Not the best way to support a cause,
Nowhere in my post I implied anywhere that it was the best way....but thanks for clarifying for the folks who would have assumed the implication!

If you read my post, you must have noticed this sentence...which was the highlight or important point of the post for me!

Great gesture by Amazon to include charities like Edhi and SKMH.

but I can see it is a nice option for those who would rather buy products and get the bonus of the feel good factor of contributing to charity.

I don't think anybody would be falling into your "rather" category.......... most people who will feel good about Amazon's cause/gesture..... MUST have been already giving a fare share of their income to the charity already! This Amazon gesture is in addition ..... or as in "icing on the cake"!
 
Nowhere in my post I implied anywhere that it was the best way....but thanks for clarifying for the folks who would have assumed the implication!

If you read my post, you must have noticed this sentence...which was the highlight or important point of the post for me!

Great gesture by Amazon to include charities like Edhi and SKMH.



I don't think anybody would be falling into your "rather" category.......... most people who will feel good about Amazon's cause/gesture..... MUST have been already giving a fare share of their income to the charity already! This Amazon gesture is in addition ..... or as in "icing on the cake"!

Dont get bothered to by some Cynical A-holes man...
Its a good step, and some recognition of desi initiatives is always welcome.
 
Nowhere in my post I implied anywhere that it was the best way....but thanks for clarifying for the folks who would have assumed the implication!

If you read my post, you must have noticed this sentence...which was the highlight or important point of the post for me!

Great gesture by Amazon to include charities like Edhi and SKMH.



I don't think anybody would be falling into your "rather" category.......... most people who will feel good about Amazon's cause/gesture..... MUST have been already giving a fare share of their income to the charity already! This Amazon gesture is in addition ..... or as in "icing on the cake"!

I didn't even talk about you, so you can save the explanation. I was making a general comment on how these marginal charity gimmick is not the best way to support a cause.

Better to directly donate to the causes.
 
In your first post you assumed that OP implied that this is the best way to support the cause.

I didn't even talk about you,

This is Assumption #2!
Did I say you were talking about me?

so you can save the explanation.
This is Assumption #3!
Mine was also a general comment on your post - just like yours was.

I was making a general comment on how these marginal charity gimmick is not the best way to support a cause.
This is Assumption #4!
Amazon's revenue was $107 Billion in 2015.
Even if the 50% (let's say $53.5 B) of the sales were "eligible" for 0.5% donation; try guessing how much money Amazon would have donated to charity?

The marginal gimmick comes out to be $2.65 Billion Dollars!


Better to directly donate to the causes.
I don't think you agreed to this point, I made in my earlier post:
W63L35 said:
I don't think anybody would be falling into your "rather" category.......... most people who will feel good about Amazon's cause/gesture..... MUST have been already giving a fare share of their income to the charity already! This Amazon gesture is in addition ..... or as in "icing on the cake"!

If you don't agree.... then are you say that nobody should sign up for Amazon Smile for this purpose.... even though they also donate directly?
 
Gotta Love these new marketing technique's they come out with everyday.
 
Not the best way to support a cause, but I can see it is a nice option for those who would rather buy products and get the bonus of the feel good factor of contributing to charity.

I think this is one of the best Marketing techniques that has been digged out.

The charity is able to promote itself and get recognized free of cost, while the other company(Like AMazon here) do bare a very small cost(a very minimal cut from revenue), but they also enjoy a good social benefit and gain a favorable reputation, plus they also get good marketing as more people would be inclined to buy from their site due to their favorite charities being available.
 
I think this is one of the best Marketing techniques that has been digged out.

The charity is able to promote itself and get recognized free of cost, while the other company(Like AMazon here) do bare a very small cost(a very minimal cut from revenue), but they also enjoy a good social benefit and gain a favorable reputation, plus they also get good marketing as more people would be inclined to buy from their site due to their favorite charities being available.

A company exists with the primary of making profit or it will not survive,
If in doing so they can do a little charity work, looking at it in a cynical way is wrong.
 
A company exists with the primary of making profit or it will not survive,
If in doing so they can do a little charity work, looking at it in a cynical way is wrong.

yes, for marketing purposes obviously.
 
^ Thats a cynical comment from a person who wont be able to contribute even 0.5% of what Amazon would be able to provide in Charity.

again i dont understand why you are getting defensive and getting personal, when it is obvious a marketing technique. How the hell could one argue with that?
 
again i dont understand why you are getting defensive and getting personal, when it is obvious a marketing technique. How the hell could one argue with that?

Again, as you are just stating facts,
I was also stating an actual fact..

My point is simply dissing a slightly positive development, a charity work as saying" Oh they are profiting from that as well, belittles those in need. Typically said by people who hardly contribute on their own for any social causes, because they themselves look for their own selfish gains even in donations. World tends to be a mirror image my friend"
 
amazon should be taking care of its workers than doing publicity stunts like this.
 
Again, as you are just stating facts,
I was also stating an actual fact..

My point is simply dissing a slightly positive development, a charity work as saying" Oh they are profiting from that as well, belittles those in need. Typically said by people who hardly contribute on their own for any social causes, because they themselves look for their own selfish gains even in donations. World tends to be a mirror image my friend"

Wonder if it is sales proceeds going to charity, or charity being used to drive sales.
 
Wonder if its a genuine query arising out of genuine concern for the needy or just cynical douches being cynical douches..

That is irrelevant to the topic.

Btw, this is relevant:

Ty Henderson, an assistant professor of marketing, presented his research on the topic Feb. 7 in an Undergraduate Business Council Faculty Research Presentation titled “Marketing a Brand With a Social Cause.” Henderson’s work looks into how brands can team up with a social cause or donate a percentage of profits to a charity in order to increase their own profits.

“You take these products and put a (charity) sticker on them and you get a little something," Henderson said. "The question is, how do we carefully examine what that something is?"

One experiment Henderson detailed for the group involved three bottled water brands. Two of the brands were popular and well known, and one he invented. The three brands were described to experiment participants using similar language, but participants would choose the well-known water 95 percent of the time.

When a sentence was added saying the made-up brand donates a percentage of profits to The Red Cross, the experimental sales increased dramatically.

“The inclusion of a social cause has a positive effect on people’s choice behavior,” Henderson said. “What does it also do in peoples’ minds? Red Cross is trustworthy, so it’s like meeting a friend.”

Purchasers who choose products based on the inclusion of a social cause can have many different motivations. Some will buy the product because of the “warm glow” feeling it can create, others feel that the social cause makes the product seem higher quality.

Interestingly, Henderson’s research indicates that shoppers don’t actually care how much is going to the charity. He has shown that, if a company increases the percentage they donate, it does nothing to increase purchases or further motivate buyers.


“It runs counter to economic thinking, you should care twice as much about a donation of 30 cents compared to a donation of 15 cents,” Henderson said. “This effect is called warm glow, you don’t really care how much is donated, you just care that there is a donation.”

As long as a brand chooses a social cause that fits their demographic, such as Yoplait supporting breast cancer research, Henderson explained that the brand can utilize the cause in order to increase profits and make the company look better.

Some companies, he explained, can use a social cause to promote one product and still feel the benefits with their other products. Joining together with a social cause is a simple, straight-forward way for companies to promote their brand.

“[Giving to a cause] is certainly nothing to sneeze at and it is something companies should consider,” Henderson concluded.

http://www.today.mccombs.utexas.edu/2012/02/10-cents-to-charity-higher-profits-for-the-company
 
So??

If they benefit while attempting to help the needy with absolutely no obligation to do so.
I simply dont see the cynical attitude towards such initiative.

What cynical? I already said in my very first post that it is a good way for those who dont support causes directly and like to get the same feel good factor while buying products. Not everyone can donate directly to the cause. Some people like to spend 1000 dollars so that they can give 5 dollars to charity. So this is a nice option for them.
 
What cynical? I already said in my very first post that it is a good way for those who dont support causes directly and like to get the same feel good factor while buying products. Not everyone can donate directly to the cause. Some people like to spend 1000 dollars so that they can give 5 dollars to charity. So this is a nice option for them.

Your comments in the posts entail:
"not the best option" "a gimmick" "Wonder if it is sales proceeds going to charity"

No wonder you professed your support for Trump, just like you:
"When Mexico sends its people, they're not sending the best. They're not sending you, they're sending people that have lots of problems and they're bringing those problems, "They're bringing drugs, they're bringing crime. They're rapists and some, I assume, are good people,
 
Your comments in the posts entail:
"not the best option" "a gimmick" "Wonder if it is sales proceeds going to charity"

No wonder you professed your support for Trump, just like you:
"When Mexico sends its people, they're not sending the best. They're not sending you, they're sending people that have lots of problems and they're bringing those problems, "They're bringing drugs, they're bringing crime. They're rapists and some, I assume, are good people,

Of course this is not the best option? Do you not think donating directly to the cause is the best?

Gimmick, of course. Companies use causes to enhance their image..

Never asked if the proceeds go to charity. I asked if charity is being used to drive up sales. Try reading carefully.

PS: Don't mean to offend you bro. Just don't think that you should buy 1000 dollars product to give 5 dollars as charity, but that is me. And I totally understand it is a good option for those who may not want to donate directly to the causes.
 
I've been doing that and donating to SKMH for about 2 years.

.5% adds up fast if you're a regular shopper there.
 
do people realize that amazon used to just have some ambulances near the warehouse because they found it to be cheaper to treat workers who faint rather than turn on the air conditioning?
 
Amazon delivered another quarter of sales growth above 20%, but a spike in shipping costs cut the firm's bottom line.

Shares dropped sharply in after-hours trade after the e-commerce giant said profits fell by about 25% to $2.1bn in the three months to 30 September.

The firm said it spent nearly $10bn (£7.78bn) on shipping costs in the most recent quarter, up 46% from last year.

But sales rose 24% year-on-year to $70bn.

Amazon boss Jeff Bezos said the company's push to offer one-day shipping to its Prime members, which has contributed to increased costs, will pay off. Purchases by Prime members have accelerated alongside the one-day offering, executives said.

"It's a big investment, and it's the right long-term decision for customers," Mr Bezos said.

However, investors were disappointed by the e-commerce company's sales forecast for the last three months of the year.

Amazon said it expected sales growth of 11% to 20% in the upcoming quarter, which includes the critical festive season. It pinned that expected deceleration in part on the recent increase in Japan's consumption tax, which it said would depress purchases.

The sales prediction helped to send the firm's shares down more than 6% in after-hours trade.

"Whether all the extra investment will be worth it in the end is perhaps open to question, especially given the lacklustre sales guidance for next quarter," said Nicholas Hyett, analyst at Hargreaves Lansdown. But, he added, "it's been foolish to doubt Amazon in the past."

'Softening growth'
Amazon's overall revenue gain occurred despite slowing growth in the firm's cloud computing division, Amazon Web Services (AWS).

It reported sales of almost $9bn, up 35% from 2018. Last year, the unit, which is credited with lifting Amazon to profitability, posted year-on-year growth of 46%.

The deceleration is a potentially worrisome sign for investors looking at the bottom line, said Andrew Lipsman, an analyst at eMarketer, who called the quarter "a very mixed bag".

"AWS has fuelled Amazon's margin expansion of late but the continued softening in growth rates will weigh on the company's profits if they can't reverse the trend," he said.

Amazon's push into physical stores with its purchase of grocer Whole Foods also has yet to pay off. Sales in its physical stores declined 1% year-on-year, to about $4.2bn.

Source: https://www.bbc.com/news/business-50176961.
 
do people realize that amazon used to just have some ambulances near the warehouse because they found it to be cheaper to treat workers who faint rather than turn on the air conditioning?

Can you cite any credible source of this "news"?
 
The Pentagon has awarded a $10bn (£8bn) cloud-computing contract to Microsoft, following a heavily scrutinised bidding process in which Amazon had been seen as the favourite.

The 10-year contract for the Joint Enterprise Defence Infrastructure, or Jedi, is aimed at making the US defence department more technologically agile.

Amazon's bid drew criticism from its rivals and US President Donald Trump.

The company said it was "surprised" by the decision.

A "detailed assessment purely on the comparative offerings" would "clearly lead to a different conclusion", it said.

Amazon is said to be evaluating its options after the decision. It has 10 days to decide whether or not to launch a challenge.

In its statement, the Pentagon said all offers "were treated fairly".

What is Jedi?
The Department of Defense wants to replace its ageing computer networks with a single cloud system.

Under the contract, Microsoft will provide artificial intelligence-based analysis and host classified military secrets among other services.

It is hoped that Jedi will give the military better access to data and the cloud from battlefields.

Is the decision controversial?
Amazon had been considered the front-runner - until President Trump began questioning whether the process was fair.

In July he told reporters that he was getting "tremendous complaints about the contract with the Pentagon and Amazon".

He said other companies had told him that the contract "wasn't competitively bid" and that his administration would "take a very long look" at the process.

Mr Trump has repeatedly criticised Amazon and its founder Jeff Bezos - who also owns the Washington Post newspaper - in the past.

Dan Ives, managing director and equity analyst Wedbush Securities, said he expected Amazon and others to challenge the decision in the courts, but called it a "paradigm changer" for Microsoft.

The move was likely to boost Microsoft's share price and bring "significant positive financial implications" for the company in the coming years, he said.

A blow for Amazon
By Leo Kelion, BBC Technology desk editor

Amazon will be bitterly disappointed to have lost this contract, having long considered its bid to be the stronger.

But after President Trump's comments about "receiving tremendous complaints" about Amazon's frontrunner status in July, and then the delay to announcing the award the following month, it had always looked liked Microsoft could pull off an upset.

The timing is curious, however, coming just days after Defence Secretary Mark Esper unexpectedly removed himself from the review process after months of involvement, on the grounds that one of his sons worked for IBM - one of the other original applicants.

It means Microsoft is now set to be a huge recipient of Department of Defense funds.

Not only will it benefit from Jedi, but also a separate multi-billion dollar contract known as Deos. This has run into delays of its own, but is still set to result in the DoD using cloud-based Office 365 for its email, calendar, video-calling and other productivity software needs.

One issue for Microsoft is whether its closeness to the military will cause it problems.

Some of its own workers have already objected to it developing a version of its Hololens augmented reality headset for the US military, and the idea of it now providing machine learning tools and other systems to help "enhance force lethality" could prove to be a PR nightmare.

For Amazon, if the loss of such a lucrative contract is linked to Jeff Bezos's ownership of the Washington Post, it could fuel calls for AWS to be spun off from its parent and established as a separate company. There had already been speculation this might happen in order to head off regulators' concerns that Amazon already extends too deeply into Americans' lives.

How did we get here?
The announcement marked the end of a long process that had pitted tech giants Microsoft, Amazon, Oracle and IBM against each other.

As the world's biggest provider of cloud-computing services, Amazon had been the favourite to win Jedi. But its competitors argued that the process was unfair.

Oracle challenged the bidding process in federal court earlier this year, saying that it was rigged to favour Amazon, but a federal judge dismissed the allegation.

What else does the Pentagon say?
It said that it had awarded more than $11bn in 10 separate cloud-computing contracts over the past two years.

The Jedi deal "continues our strategy of a multi-vendor, multi-cloud environment as the department's needs are diverse and cannot be met by any single supplier," it added.

In a statement reported by local media on Saturday, Microsoft said it had brought its "best efforts" to the process and appreciated the Pentagon's decision to award it the contract.

Source: https://www.bbc.com/news/technology-50191242.
 
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