I said it in another thread and will repeat here.
Sachin remains the one and the only Indian player till date no Pakistani cricketer comes close to beating in cricketing greatness and popularity and it is a bitter realization for a lot of the fans in Pakistan especially the ones that grew up watching a star studded Pakistani team that even combined did not beat Tendulkar's hype throughout the 90s and 2000s. They've lied, played their tricks around the statistics and did everything they could to undermine Tendulkar's legacy which had 0% bearing on his overall stature among fans around the world.
Kohli is honestly in fact a very serious contender to Tendulkar but Pakistanis have over the years come up with far more ridiculous comparisons to a point they even put Umar Akmal above Tendulkar in terms of talent once.
In Dravid, MSD, Kohli many Pakistanis have conveniently looked out for a guy they could put over Tendulkar as an Indian great, but whom they could still trash when it came to picking the best overall player among all nations so that an Imran or an Akram could be placed above. I think you'd be incredibly naive as an online analyst if you have not been able to see through this blatantly obvious conspiracy against Sachin on online forums by Pakistanis.
Of course things never work their way and as Indians we all actually would absolutely love it when Kohli in fact takes over Sachin because that would obviously mean India would then have TWO and not one players above any player Pakistan's ever produced.
Bradman's an anomaly in terms of his numbers and having played in an era that bears little resemblance to the standard of cricket played today. Barring that Tendulkar comfortably beats the rest of the competition as the best as well as the most popular player in the game EVER. If Kohli ever manages to go past him it would simply mean Bradman, Tendulkar are joined by another player on top of the mountain.
-Bhaijaan